EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EZINE:
In this week's Computer Weekly, after Birmingham City Council's disastrous Oracle project cost over £100m, we analyse where it all went wrong. Our new buyer's guide examines building a sustainable IT strategy. And we find out how Thomson Reuters is using AI to enhance its product offerings. Read the issue now.
WHITE PAPER:
Inside, discover how to innovate your existing data governance strategy with the help of an intelligent data catalog. Explore how an intelligent data catalog can help streamline operational compliance with data governance expectations, and decide if an intelligent data catalog is right for your organization's data governance goals.
EZINE:
In this week's Computer Weekly, we examine the role of green tech in helping businesses contribute to the government's 2050 net-zero targets. We also talk to Spotify about the importance of open source for the music streaming service and how hybrid working is evolving as the post-pandemic workplace continues to change. Read the issue now.
EZINE:
In this week's Computer Weekly, two years after the Kalifa report laid out a roadmap for continued fintech sector growth, UK entrepreneurs and startups are worried about the lack of progress. We look at the top tech trends in retail and find out which companies are leading the way. And we examine six ways to slash IT emissions. Read the issue now.
EZINE:
In this week's Computer Weekly, we find out how the world-famous National Geographic magazine is adapting to the digital age and using technology to better engage its audience. We ask what Microsoft's $7.6bn acquisition of GitHub means for the open source community. And our latest buyer's guide looks at developer tools. Read the issue now.
EZINE:
In this week's Computer Weekly, we talk to four top IT leaders to find out how they are supporting their organisations through the coronavirus crisis. We look at the security best practices recommended by experts to ensure safe remote working for staff. And the CISO of Equifax explains why the firm is moving to public cloud. Read the issue now.
EZINE:
In this week's Computer Weekly, we look at one of the oldest pain points for IT departments – software patching – and ask how to make it less complex across the enterprise. We examine the rise of Kubernetes, the open source container system. And we look at storage strategy to support a multicloud environment. Read the issue now.
EGUIDE:
Augmented analytics tools are designed to simplify the BI and analytics process for business users and citizen data scientists. They've become featured elements in new software releases from BI vendors. This e-guide offers insights into the technology's potential uses and critical issues.
EZINE:
In this week's Computer Weekly, we examine how LLMs are being used to teach, support and assess students, enhancing education rather than impairing it. We look at how AI is impacting the semiconductor sector as big tech companies put off server upgrades. And we find out how GenAI is changing the way enterprise software works. Read the issue now.
