Analytics White Papers

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The Customer Service Balancing Act
sponsored by Jive Software
WHITE PAPER: New social business solutions eliminate the traditional service trade-offs, providing an optimal combination of assisted peer-to-peer support communities, call deflection, selective escalation and productivity-enhancing collaboration. The result? Reduced call volume and faster resolution times, happier customers and lower costs.
Posted: 18 Feb 2014 | Published: 18 Feb 2014

Jive Software

A fresh approach to analyzing massive amounts of event-level data
sponsored by Looker
WHITE PAPER: This white paper describes the benefits of moving beyond traditional BI tools for analyzing massive amounts of granular, event-level data.
Posted: 16 May 2014 | Published: 31 Jan 2014

Looker

Marketing in the 4th Dimension: 4 Keys to Personalizing the Web Experience
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: In this brief paper you’ll discover the 4 key dimensions to personalized Web marketing and learn real-life successes of enterprises that have made the personalized Web a core part of their growth strategies. Deliver greater value for your customers and your company through a centralized interactive marketing platform.
Posted: 06 May 2011 | Published: 06 May 2011

Unica Corporation - An IBM Company

Oracle Social Network
sponsored by Oracle Corporation
WHITE PAPER: Access the following white paper to uncover how you can collect the social networking data you need to stay competitive in today's market. Discover a solution to the collaboration gap that is both efficient, and allows you and your organization to make the right customer-centric decisions to drive innovation and success.
Posted: 02 Jan 2014 | Published: 02 Jan 2014

Oracle Corporation

Five Questions to Ask When Evaluating Web Data Extraction Options
sponsored by Connotate
WHITE PAPER: Consult this white paper to discover 5 important questions to consider when choosing a Web data extraction solution. Also discover various vendors how they compare to each other.
Posted: 22 Nov 2013 | Published: 22 Nov 2013

Connotate

Choose a Branding Agency: 5 Social Media Questions You Need to Ask
sponsored by Oracle Corporation
WHITE PAPER: The following white paper details 5 key questions to ask when choosing a branding agency. Learn how to read the answers that they give you in order to make an accurate assessment on the agency at hand.
Posted: 13 Nov 2013 | Published: 13 Nov 2013

Oracle Corporation

Increase Your Web Performance Now
sponsored by Limelight Networks, Inc.
WHITE PAPER: The following white paper addresses the issues with website performance and how you can ensure that you deliver only the fastest content to your consumers.
Posted: 07 Nov 2013 | Published: 07 Nov 2013

Limelight Networks, Inc.

Social Media Meets Analytics: A Roadmap to Customer Insight
sponsored by Oracle Corporation
WHITE PAPER: The following white paper details an approach to social media that integrates social media and existing consumer information to create a 360-degree view of the customer.
Posted: 05 Nov 2013 | Published: 05 Nov 2013

Oracle Corporation

Cut Costs by Automating Web Data Extraction
sponsored by Connotate
WHITE PAPER: Click on the link below to access the following white paper to discover a solution to the antiquated methods of Web data management. Learn how Web data automation can effectively mitigate errors, cut costs, and give your company a sharper competitive edge.
Posted: 22 Nov 2013 | Published: 22 Nov 2013

Connotate

Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM