WEBCAST:
In this webinar, Eric Wittlake, Sr. Marketing Analyst, TOPO, discusses new use cases and applications for intent data that reach beyond just account based strategies and explores how entire go-to-market teams are using it to significantly improve results for each function within the team.
WEBCAST:
Watch this interactive webinar featuring Nancy Nardin, Founder of Smart Selling Tools and one of the world’s leading experts on sales technology and process, explores what Sales really needs from Marketing right now and provides clear insight on how teams can align to reach revenue goals in the near term.
WEBCAST:
Watch this webinar to see how to Cornerstone transformed marketing and sales efforts to deliver full-funnel ABM at scale using the latest in behavioral data sources: real purchase intent.
WEBCAST:
The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics.
PRODUCT DEMO:
Learn how WebSphere ILOG BRMS allows organizations to easily adapt business rules while ensuring compliance with policy requirements and analyzing the business impact of changes against key KPIs. You will see how the BRMS is used in the back office to create eligibility rules that will be used to automatically screen auto insurance applicants.
VIDEO:
Many marketing teams struggle with the inability to access the data they need quickly and easily. Watch this video to learn about a data visualization software that can help you gather, analyze, and present marketing data to solve your most pressing business questions.
WEBCAST:
In this webcast, discover how Smart Process apps - designed to support variable, people-intensive, frequently-changing applications - can optimize collaborative business processes in your organization and deliver more value from your existing operations apps.
PODCAST:
This webcasts explains the fundamentals of automation and how it fits into a larger cloud strategy. Inside, get practical advice on where and how to get started.
WEBCAST:
Tune in to this Webinar to find out how data quality influences the effectiveness of predictive analytics and forecasting. You’ll learn how to go beyond name and address matching to realize the potential of numerical data quality, how to overcome insufficient yet relevant data from your predictive and forecasting models, and more.
WEBCAST:
This webcast takes a look at how organizations can consider analytics from two perspectives – the science of analytics and the art of how people apply this science in new and creative ways to make the world better.
